Hiring the right floral designer is kind of like any relationship. You want to make sure you hit it off, your personalities match, and you enjoy each other, but you also want to make sure their strong suits take care of all the stuff you don’t want to do.

I love to design, have a decade of experience managing intimate relationships and sensitive situations, and am more than happy to be that honest friend while also cheering you on like crazy.

I don't use floral foam, dyed or preserved flowers and foliage. I strive to design sustainably and with as much local, seasonal product as possible. These practices make for more unique designs tailored to your vision,  while using reusable and compostable materials.

genuine connection makes for genuinely beautiful designs.

proudly featured in

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Getting down with some wine, tacos and my family on the beach is my idea of a perfect day. My husband, dynamic twin duo and little pup Luna are what bring me joy (aside from flowers, of course).

No. 1

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Travel and food are one of life's best combinations. I'm certain it provides healing powers - just like flowers. Italy is one of my most favorite places to do just that - eat and explore. The passion Italians have for food, gathering and taking it slow are what I strive for. In the mean time I'll settle for watching shows like Somebody Feed Phil, No Reservations (RIP Anthony Bourdain), Chef's Table and Ugly Delicious. 

No. 2

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Live music at The Hollywood Bowl. I actually was fortunate enough to witness Tom Petty's last concert there. Nestled into that hillside in Hollywood under the sky, I'll find any excuse to go whether it be a legendary rock band or the Sound of Music Sing Along. Take. Me. With. You.

No. 3

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Cooking for my friends and family. I get so inspired from my previous travels and binge watching cooking shows, I love to create in the kitchen. This might be my second favorite art form, because we all get to eat and be together once it's ready.

No. 4

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THESE ARE A few of my favorite things

more rave reviews from our past clients

we've been told we're pretty awesome

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"I can’t even begin to describe how wonderful Jen is as a person and as a florist. She has infectious positive energy, outrageous creative talent and an excitement to capture your vision and put it into florals."
- Jessica P.

"Urban MariGOLD. Jen's charisma and genuine joy shows in everything she does. She made all of my wedding flower dreams come true and exceeded all of my expectations! "
- Niki T.

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